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How to Set Up Incentives That Drive the Right Behaviour

Written by CS Oaky

Incentives don’t have to be expensive.

They just have to make the team feel like their effort matters.

The best-performing hotels don’t treat upselling like “extra work.”

They make it part of the culture — and reward the right behaviours.

Here’s how to do it without overcomplicating things 👇

Step 1: Decide What to Reward

Focus on actions that drive revenue, not just activity.

Examples:

  • Each successful room upgrade = €2–€3

  • Early check-ins or late check-outs = €1 each

  • Bonus for team if weekly target is hit

🔑 The key: only reward when money is made. No fake prizes for button clicks.

Step 2: Talk About the Incentive Publicly

It’s not enough to set it — you need to remind the team it exists.

Use your daily briefing:

“Don’t forget — each upgrade this week is worth €2. We’re 3 away from a pizza reward!”

Or add a sticky note behind the desk:

“💸 1 upgrade = 1 coffee ☕ Let’s go!”

Step 3: Keep it Team-Based Where Possible

Team incentives work better than individual-only rewards:

  • Builds collaboration

  • Avoids unhealthy competition

  • Feels achievable together

Examples:

  • “If we hit 20 upgrades this week, everyone gets lunch Friday”

  • “Top performer gets a small bonus, but team still celebrates”

Creative Incentives that Work

You don’t need to spend a fortune. Here are some real hotel-tested ideas:

Incentive

Why It Works

€2 per upgrade

Direct, simple, trackable

Coffee voucher

Instant gratification, low-cost

Lunch for the team

Builds collaboration

MVP of the Week badge

Recognition = motivation

Mystery prize box 🎁

Keeps it fun & unpredictable

Loop in upper management

Make sure success is recognised from above

⚠️ Common Mistakes to Avoid

  • Paying for effort, not outcome → only reward actual revenue

  • Setting unclear rules → define what counts as an “upgrade” or “sale"

  • Forgetting to follow through → always deliver on the promised reward

Incentives aren’t bribes — they’re proof that the effort is worth it.

Done right, they unlock better guest experiences, more team energy, and higher revenue.

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